Clothing Brands

James Ralston - Updated 01/24/26

I am super picky with clothes, I will only ever wear something if I really like it and know it will last the test of time. Mostly wear black, and keep lower half the same and just change the upper half. Don’t want to burn many mental calories when deciding what to wear, so I know what I have in my wardrobe works. I am 6ft so normally go for size L on upper half as like that boxy oversized fit.

Gym
UVU
Never actually bought anything from UVU but love their design direction & branding.
247, Represent
Used to be head to toe in Nike but have a lot of respect for George Heaton, he’s changed the game.
Nike
Always go for Nike trainers. Key is to have one pair for running and one pair for weightlifting as running on the road will soon chew them up.

Casual
Cole Buxton
Probably the best boxy fit t-shirt on the market. Some releases are better than others in terms of quality and gsm though. They have insane leather jackets but can’t justify spending £800 on one.
Represent
Only buy T-shirts from Rep, can’t justify a £200 hoodie.
Live Fast Die Young
Only recently come across LFDY but heavy gsm and good price point.
Duke Dexter
Recently bought a jacket from them, every time I wear it people typically comment, in a good way aha.
Dickies
Good trousers if you don’t have massive legs but don’t want to look like you’re wearing trousers fit for a clown.
Moncler
Overpriced bin bags I call them. But keep you warm and look the part & wear well if you look after them.

Shoes
Dr Martin
For winter. Nice chunky Chelsea boots. I also use a black pen to colour out the yellow stiching around the sole.
Salomon
For summer. Always struggle with a summer shoe as a guy, don’t know why lol. Probably because I wear such chunky boots in the winter.
Hoka
Slides only, nice and chunky.
Converse
High tops only, normally go for Comme des Garcons

Sunglasses
Oakley
Sunglasses, I wear for gym & casual

Luggage / overnight bag
Mulberry
Best over night bags & last the test of time
Rimowa
Actually think the build quality of these are super bad considering price point. But worth it for the airport flex, lol.